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January 23
1882 - Author Helen Hunt Jackson arrives at Rancho Camulos; inspiration for "Ramona" novel [story]


biz_logo_sbdcBuild Your Marketing Toolkit and Video Marketing Success Secrets – How to Market on YouTube

 

Many small businesses and organizations find themselves seeking the right strategies to make their marketing efforts as effective as possible. But with so many different marketing activities that they could focus on, they often miss some of the important marketing concepts that will help them understand why those activities are so important. This presentation is designed to uncover some of those core concepts and show that a little bit of marketing knowledge can go a long way.

Attendees of this presentation will learn:

* What marketing really is (and isn’t)
* How marketing has changed in ways that benefit small businesses
* The importance of setting goals and objectives for their marketing efforts
* A framework that shows how different marketing activities all fit together
* It’s ok to start small, to start where you already are

Date:  Wednesday, September 24

Time:  9:00 am – 11:00 am

Cost: FREE

Location: ITT Tech
12669 Encinitas Ave., Sylmar, CA 91342
Essential Steps for Writing a Business Plan
Sponsored by Citi Bank
A business plan is a necessity for the success of your business! This workshop will cover all aspects of creating a business plan. Critical topics such as business development, marketing plans, advertising strategies, financial analysis & budgeting will be covered.   Attendees may bring a laptop to work on their business plan during the training.

Date:  Friday, September 26

Time:  9:00 am – 12:00 pm

Cost: FREE

Location: College of the Canyons — Canyon Country Campus
17200 Sierra Highway, Room 202, Canyon Country, CA 91351
New Client Orientation
This orientation will give insight into starting and running a successful small business. You will learn about what the Small Business Development Center (SBDC) has to offer and how we can assist you in establishing or maintaining your small business through one-on-one consultation and training seminars. We offer the New Client Orientation free of charge to all new clients.

Date:  Wednesday, October 1

Time:  10:00 am – 11:00

Cost: FREE + $2 parking fee (kiosk located in lot 14)

Location: University Center at College of the Canyons
26455 Rockwell Canyon Rd., Room 222, Santa Clarita, CA 91355
Build Your Marketing Toolkit Plus Introduction to WordPress
Many small businesses and organizations find themselves seeking the right strategies to make their marketing efforts as effective as possible. But with so many different marketing activities that they could focus on, they often miss some of the important marketing concepts that will help them understand why those activities are so important. This presentation is designed to uncover some of those core concepts and show that a little bit of marketing knowledge can go a long way.
Register online at:   http://bit.ly/CTCT_AV_WordPress

Date:  Friday, October 3

Time:  10:00 am – 11:30

Cost: FREE

Location: University of Antelope Valley Room 127
44055 North Sierra Highway, Lancaster, CA 93534
LinkedIn for Business Development and Networking
Whether you are a Beginner, Intermediate or Advanced user of LinkedIn, this workshop has something new and essential for you! Using LinkedIn actively and strategically, you can and will grow your business! Learn how to: * Create / improve / complete your LinkedIn profile and presence to increase your visibility and the probability of being found by others
* Build a network that expands your search capability
* Utilize Groups and Advanced Search to prospect for, find and connect with potential new
Customers, Strategic Referral Partners, Vendors and Service Providers, and Industry Peers
* Expand your Search Results list (and save the cost of Premium services)
* Message within LinkedIn for free with in-direct connections (and save the cost of Premium
services)
* Identify the last name of 3rd level connections (and save the cost of Premium services)
* Find contact information (including phone and email addresses) for in-direct connections
Register online at:   http://tinyurl.com/LinkedIn-10072014

Date:  Tuesday, October 7

Time:  8:30 am – 10:30 am

Cost: $35 + $2 parking fee (kiosk located in lot 14) 

Location: University Center at College of the Canyons, Room 222
26455 Rockwell Canyon Road, Santa Clarita, CA 91355
Build Your Marketing Toolkit Plus Introduction to WordPress
Many small businesses and organizations find themselves seeking the right strategies to make their marketing efforts as effective as possible. But with so many different marketing activities that they could focus on, they often miss some of the important marketing concepts that will help them understand why those activities are so important. This presentation is designed to uncover some of those core concepts and show that a little bit of marketing knowledge can go a long way.
Register online at:   http://bit.ly/CTCT_AV_WordPress

Date:  Friday, October 3

Time:  10:00 am – 11:30 am

Cost: FREE

Location: University of Antelope Valley, Room 127
44055 North Sierra Highway, Lancaster, CA 93534
Monster Marketing Mistakes
Sponsored by Citi Bank
Yes, it is almost certainly true – you are making mistakes when marketing your business products and services.  Come prepared to listen, learn and discuss what you can and should do to fix those mistakes.  Bring your business cards, flyers and a link to your website to have them challenged by your peers and a 35 year expert marketing executive who has already helped more than 400 clients just like you!  This event can make a powerful and profitable difference for your business, whether you are an experienced pro or just getting started.  Limited to 25 attendees so register early.

Date:  Friday, October 10

Time:  9:00 am – 12:00 pm

Cost: FREE

Location: COC – Canyon Country Campus, Room 202
17200 Sierra Highway, Canyon Country, CA 91351
Seating is limited.
Online pre-registration is required to guarantee you a seat in one of our trainings
.
Workshops with low enrollment may be rescheduled.
Advance payment, where applicable, reserves your seat.
Start today, go to  www.cocsbdc.org and register for training.
 
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