[See the full photo gallery here] Nothing Bundt Cakes, a new deserts store, has opened its doors in Valencia.

Armed with more than 40 designs comprised of batter and frosting, Zach and Jennifer Zeidler bake a sweet selection of bundt cakes in a nostalgic yet playful bakery.

“We do all bundt cakes and only bundt cakes, in 10 different flavors and in four different sizes,” Jennifer said.

“Bundt cakes are traditional items, and people might associate them with their childhoods or a certain family member,” Jennifer said.

The pair often find that customers are reminded of family occasions from their childhoods, or moments when someone baked a bundt cake.

“A friend of my mom’s used to always make a chocolate chocolate chip bundt cake and sprinkle it with oodles and oodles of powdered sugar and these cakes remind me of happy and fun times,” Zach said. “We’re looking to bring these sweet times to the sweet fans of the Santa Clarita Valley.”

Flavors include chocolate chocolate chip, pecan praline, lemon, white white chocolate, white chocolate raspberry, marble, red velvet, carrot, cinnamon swirl and featured flavor of the month, gingerbread.

The cakes take a sweeter twist compared to traditional cakes — they’re center gaps are filled with different types of frosting and goodies.

“We’re excited to be apart of the Santa Clarita Valley,” Zach said as Jennifer nodded.

The store is located at 24278 Valencia Boulevard near the Corner Bakery Cafe. Visit http://nothingbundtcakes.com for more information.