Santa Clarita-based CurveCorrect is the maker of a product it says will reduce curved toenail deformities and treat ingrown toenails – without surgery.

The orthopedic device firm says it originally designed its CurveCorrect Ingrown Toenail Treatment for professional application in 2008 but recently revised it to be applied by individuals at home.

“Most people believe ingrown toenails can only be eliminated with a surgical procedure,” sales director Jason Ree said in a statement. “The truth is, your toenails constantly renew themselves and because nails are made up of a flexible material called keratin they can be trained to grow naturally, even after many years of the condition.”

CurveCorrect Ingrown Toenail Treatment consists of a spring like composite material which is applied to the toenail for the purposes of reshaping the nail plate. Once the toenail has been corrected ingrown toenail symptoms go away.

“This product has many advantages over surgery that make it a more desirable option,” Ree said. “Among them are the absence of pain and recovery during treatment, no cutting or removal of the nail is necessary and lastly it costs much less than surgery.”

The company said clinical tests have shown its product has a failure rate of just 8 percent, similar to that of surgery.

Five of the American public – 31 million people –  visit a doctor for ingrown toenail treatment each year, the company says. At least another 5 percent are affected but don’t seek treatment from a physician.

Shoes that fit too tight are the No. 1 cause of ingrown toenails, the company says. Women are up to four times more likely than men to have ingrown toenail problems due to high heels and more restrictive shoes.

“A condition this common needs a more simple solution,” Ree said. “We feel that CurveCorrect is a fantastic solution.”

CurveCorrect  a subsidiary of Oliana LLC, which is registered in Glendale.

The company offers its product online at CurveCorrect.com, which includes the following fine print: “We do not suggest you use CurveCorrect if your toe is badly infected, if you suffer from poor blood circulation, disorders like brittle, splitting nails, nail separation, nail fungus, psoriatic nails, damage to the nail from an injury or any other toenail disorder. Consult your podiatrist before using CurveCorrect if your toe is badly infected or if you have diabetes.”