header image

[Sign Up Now] to Receive Our FREE Daily SCVTV-SCVNews Digest by E-Mail

Inside
Weather


 
Calendar
Today in
S.C.V. History
March 15
1942 - Emery Whilton's Florafaunium opens in Lebec [story]
Florafaunium


Santa Clarita officials will have to decide Tuesday what the plan is for a controversial billboard deal with Metro and AllVision at the next City Council meeting.

Santa Clarita officials approved a plan that would place three electronic billboards along the 5 and 14 freeways as compensation for Metro taking down 62 existing billboards on Metro-controlled property throughout the city.

Opponents of the billboard removal, funded in part by a billboard lobbying group that wanted to see an open-bidding process for any new billboard deal, successfully created a referendum that put those plans on hold.

For how long is, up to Santa Clarita City Council members Tuesday.

billboards1

The City Council’s billboard ordinance would remove 62 existing billboards from the middle of town…

The city has been trying to take down the majority of billboards within city limits for decades, said Gail Morgan, city of Santa Clarita spokeswoman.

Part of the city’s effort to remove billboards includes the city’s recent $1.3 million buyout of Edwards Outdoor Advertising, which owned 47 billboard faces in Santa Clarita.

However, Los Angeles County officials received more than 16,000 signatures in opposition to the city’s plan to put up three giant electronic billboards in Santa Clarita. Of those, 11,370 were deemed sufficient, which exceeded the 11,170-signature threshold needed to pass the referendum.

... in exchange for 3 new electronic billboards on the freeways.

… in exchange for 3 new electronic billboards on the freeways.

The Santa Clarita-Metro-AllVision deal called for three 50-year leases on the new electronic billboards could generate up to a combined $200 million over the entirety of the 50-year span, with the city expected to receive about $400,000-600,000 each year, according to estimates. The city also receives a guarantee of a small portion of peak revenue advertising space for Santa Clarita officials to promote civic concerns, issues and causes.

The city of Santa Clarita created a website in December to promote the deal; however, some including City Councilman TimBen Boydston, felt the city was not being totally up front with residents.

A staff recommendation suggests City Council members draft accept the results of the referendum and take one of three actions.

The city could repeal the ordinance with a vote; call a special election Nov. 4 for a cost of $208,000; or it could hold a special election on another date for a cost of about $224,000, according to the city’s agenda.

There are several decisions that could be necessitated by City Council actions, according to the agenda.

 

Decisions to be made if Santa Clarita City Council decides to submit ordinance to the voters:

 

When to hold the election:

If the City Council decides to submit the Ordinance to the voters, the first decision that needs to be made is when that election would take place. The council is required to hold the election not less than 88 days after the date of the order of election or order of special election.

The city may choose to have the election consolidated with the county at its general election held on November 4, 2014. County staff stated that they support consolidation of the City’s measure with the general election. According to the County, the estimated cost for such election has been approximated at $208,000. If the Council desires to consolidate its election with the County, that request must be filed with the Board of Supervisors by 5:00 pm on August 8, 2014.

The dates for a non-County consolidated special election are on any Tuesday, provided that there is neither a State holiday the day before, the day of or the day after that Tuesday. The earliest a Special Election could be held would be after 88 days from the adoption of the resolution ordering the election. If a resolution is adopted this evening, that date would fall on Tuesday, September 23, 2014.

The Council could then pick any Tuesday thereafter provided it does not conflict with a State holiday as described above. The Council could also choose the date of the City’s next municipal election (April 12, 2016). The cost for a nonconsolidated special election is estimated to be $224,000.

 

City Attorney Preparation of Impartial Analysis

If the City Council decides to submit the Ordinance to the voters, the Elections Code provides that the City Council may direct the City Attorney to prepare an impartial analysis of the Ordinance. The impartial analysis must show the effect of the measure on the existing law and the operation of the Ordinance. The analysis must include a statement indicating whether the measure was placed on the ballot by a petition signed by the requisite number of voters or by the City Council. The analysis is to be printed preceding the argument for and against the measure and shall not exceed 500 words in length.

The resolutions have been drafted providing that the City Attorney is authorized to prepare the impartial analysis. If the Council does not want an impartial analysis to be prepared, the Council should include that direction as part of the motion to approve the election resolution.

 

Ballot Arguments Concerning the Ordinance:

Arguments for and against the measure are permitted by the Elections Code. The Council must decide who will author the argument in favor of the Ordinance. If the Council as a whole is to author the argument in favor of the Ordinance, the Council will have to approve the text of the argument at a future meeting. Another option is that a subcommittee of Council members could be appointed to prepare the statement in favor of the Ordinance. ( If the Council does not wish to submit the argument in favor of the Ordinance, then other parties can submit arguments (see discussion concerning priorities below).

The council must also decide whether it wants to allow rebuttal arguments to be submitted. If the council decides to allow rebuttals, when the arguments for and against the Ordinance are submitted, the City Clerk will provide copies of those to the opposing side for their use in drafting rebuttals.

The resolutions have been drafted to provide that rebuttals will be permitted. If the council does not wish to allow rebuttals, or if the council wishes to indicate whether the council or some of its members will author the argument in favor of the Ordinance, that direction should be included as part of any motion to adopt the resolution calling the election.

 

Priority of Arguments if more than one argument submitted:

The Elections Code provides that if more than one argument for or more than one argument against any city measure is submitted to the City Clerk, the City Clerk shall select one of the arguments in favor and one of the arguments against the measure. In selecting the argument the Elections Code sets the preference and priority as follows:

1. The legislative body, or member or members of the legislative body authorized by that body.

2. The individual voter, or bona fide association of citizens, or combination of voters and associations, who are the bona fide sponsors or proponents of the measure.

3. Bona fide associations of citizens.

4. Individual voters who are eligible to vote on the measure.

If the Council does not choose to submit an argument in favor of the Ordinance and two arguments are submitted from the same category, staff would suggest that the Council direct the City Clerk to utilize a method to randomly select which argument will be selected for the ballot. This same process can be followed for arguments submitted against the Ordinance.

 

Potential Challenge to Analysis or Ballot Arguments

Arguments for and against, rebuttals and the City Attorney impartial analysis are all subject to challenge alleging that they are false or misleading (§ 9295). The Elections code provides for a very short challenge period, so staff would recommend that if the City authors the arguments in favor of the ordinance, or if the Council directs an impartial analysis be prepared, that the Council also authorize defense of any actions brought pursuant to section 9295 so that a special meeting does not have to be called if such an action is filed.

The resolutions have been drafted to provide that the City Attorney is authorized to defend any challenges to City authored ballot arguments and the impartial analysis. If the Council does not wish to provide that authorization, the motion to approve the resolution should so indicate.

 

Ballot Measure Language

Included with the resolution submitting the Ordinance to the voters will be the language of the ballot measure question being voted on. The elections code provides that the form of the question is “Shall Ordinance (stating the nature thereof, including any identifying number or title) be adopted?”

Staff has included in the resolutions calling the election the title of the Ordinance that was adopted by the City Council and that was included in the referendum petitions as the question:

Shall Ordinance No. 14-02 adopting a Development Agreement with Los Angeles County Metropolitan Transportation Authority (METRO) for the removal of 62 Off-Site Advertising structures, and construction and operation of three digital billboards adjacent to the Interstate 5 and State Route 14 freeways be adopted?

Should the Council wish to alter the language of the question, such modifications should be included in any motion to adopt a resolution calling the election.

Comment On This Story
COMMENT POLICY: We welcome comments from individuals and businesses. All comments are moderated. Comments are subject to rejection if they are vulgar, combative, or in poor taste.
REAL NAMES ONLY: All posters must use their real individual or business name. This applies equally to Twitter account holders who use a nickname.

1 Comment

  1. Bill says:

    The people in the picture look like lemmings, being paid by corporate lobbyists to hold up signs and then get signatures for this giant con. Having just 3 electronic billboards (sometimes posting sig-alerts and other important news) sure beats around 60 bad looking billboards all over the place. Educate yourselves before signing anything!

Leave a Comment


LATEST CITY HEADLINES
Friday, Mar 14, 2025
The city of Santa Clarita is enhancing local roadways with the upcoming 2024-2025 Citywide Major Thoroughfare Median Refurbishment Project on Plum Canyon Road.
Thursday, Mar 13, 2025
The city of Santa Clarita's art exhibition, "Saddle Up Santa Clarita" will run through Wednesday, May 14 at Santa Clarita City Hall, 23920 Valencia Blvd., Valencia, CA 91355.
Thursday, Mar 13, 2025
Safely dispose of household hazardous waste and electronic waste for free 9 a.m.- 3 p.m. Saturday, April 5 at the College of the Canyons Valencia Campus, 26455 Rockwell Canyon Road, Santa Clarita, CA 91355.
Wednesday, Mar 12, 2025
The hilarious and heartfelt production, "A Couple of Blaguards", is coming to The MAIN from Friday, March 14, to Sunday, March 23, just in time for Saint Patrick’s Day.
Tuesday, Mar 11, 2025
The Santa Clarita Arts Commission will hold its regular meeting Thursday, March 13, at 6 p.m., in Council Chambers at City Hall.

Keep Up With Our Facebook
Latest Additions to SCVNews.com
1942 - Emery Whilton's Florafaunium opens in Lebec [story]
Florafaunium
Today in SCV History (March 15)
After the January wildfires, the county began a review to assess our evacuation policies and emergency alert systems. The state has also commissioned a review of our preparedness efforts, immediate response to the fires and the recovery time frame of the incident.
Kathryn Barger | Wildfire Analysis
Island Pacific Santa Clarita is gearing up for a celebration of National Lumpia Day with a lumpia-eating contest on Saturday, March 15, from 3-6:30 p.m.
March 15: Lumpia Eating Contest at Island Pacific Santa Clarita
The regular meeting of the Saugus Union School District Governing Board of Trustees will be held Tuesday, March 18 beginning at 6:30 p.m.
March 18: Saugus School Board to Receive Measure EE Annual Report
After a successful pilot program in the Saugus Union School District, School Day Café has expanded the use of a new, eco-friendly serving tray option across all Santa Clarita Valley elementary schools.
SCV Elementary School Lunches Offered on Eco-friendly Serving Trays
In support of “Making Water Conservation a California Way of Life,” the Santa Clarita Valley Water Agency is developing a Water Use Efficiency Strategic Plan to establish a comprehensive water conservation strategy.
March 26: SCV Water Hosts Public Workshop on Water Use Efficiency Plan
College of the Canyons Women's Tennis got back in the win column with an 8-1 conference road win at Glendale College.
Canyons Gets Back in the Win Column 8-1 at Glendale
The Michael Hoefflin Foundation for Children’s Cancer invites the community to join the annual "Walk 4 MHF Help Kids Fight Cancer" to help raise awareness and support local families affected by childhood cancer.
April 5: Annual Walk 4 MHF Help Kids Fight Cancer at Central Park
The Santa Clarita Valley Historical Society has announced that the St. Francis Dam Tour scheduled for Saturday, March 15 has been postponed until Saturday, April 26.
March 15: St. Francis Dam Tour Postponed Due to Rain
The city of Santa Clarita is enhancing local roadways with the upcoming 2024-2025 Citywide Major Thoroughfare Median Refurbishment Project on Plum Canyon Road.
City of Santa Clarita to Refurbish Plum Canyon Road Medians
The Santa Clarita Valley Senior Center is preparing for the annual fundraising Celebrity Waiter Dinner to be held Saturday, April 26 at the Bella Vida Senior Center.
April 26: Celebrity Waiter Dinner to Feature ‘Broadway Lights’ Theme
2000 - Time capsule buried at Newhall Metrolink station [Station Grand Opening Video]
Newhall Metrolink
As you drive through Santa Clarita, you may have noticed something exciting, new projects are taking shape all around the city.
Patsy Ayala | From Groundbreakings to Grand Openings
The Soroptimist International of Greater Santa Clarita Valley 16th Annual Wine Affair: Wine, Beer and Cheer Big Hat Bash will be held Sunday, April 6 on Main Street in Old Town Newhall from noon to 5 p.m.
April 6: The 16th Annual Wine Affair Big Hat Bash
The city of Santa Clarita's art exhibition, "Saddle Up Santa Clarita" will run through Wednesday, May 14 at Santa Clarita City Hall, 23920 Valencia Blvd., Valencia, CA 91355.
‘Saddle Up Santa Clarita’ Art Exhibition in City Hall
The William S. Hart Union High School District has announced that 10 high school seniors have been named National Merit Scholarship Finalists in the 2025 National Merit Scholarship Program.
Hart District Announces National Merit Scholarship Finalists
The Master's University Theater Arts presents 'The Importance of Being Earnest' by Oscar Wilde Fridays and Saturdays, March 21-29 at The Master's University, Music Recital Hall at 24736 Quigley Canyon Road, Santa Clarita, CA 91321.
March 21-29: TMU Theater Arts Presents ‘The Importance of Being Earnest’
Beginning Monday, March 17, at 6 a.m., Jet will be hosting “Jet into Work,” on 88.5-FM, The SoCal Sound which will lend a fun and upbeat start to listeners’ mornings.
The SoCal Sound to Present ‘Jet into Work’ Radio Show
Safely dispose of household hazardous waste and electronic waste for free 9 a.m.- 3 p.m. Saturday, April 5 at the College of the Canyons Valencia Campus, 26455 Rockwell Canyon Road, Santa Clarita, CA 91355.
April 5: Free HHW, E-Waste Disposal at COC
The Music Center has announced 113 of Southern California’s most talented high school students have advanced in The Music Center’s 37th Annual Spotlight program, which includes three students from the Santa Clarita Valley.
Three from SCV Earn Music Center Spotlight Recognition
The track and field teams at The Master's University began their 2025 outdoor campaign at the Occidental Spring Break Classic on Saturday, March 8. Multiple qualifiers were added and a school record fell in the men's 4x100m relay.
TMU Track Opens Outdoor Season at Oxy
Assemblywoman Pilar Schiavo has announced the introduction of the Roads to Resilience Act, AB 1132, a piece of legislation designed to prioritize the needs of communities disproportionately impacted by climate disasters.
Schiavo Introduces Bill to Improve Evacuation in At-Risk Areas
College of the Canyons baseball claimed its first conference win in a 10-5 affair over Citrus College at Mike Gillespie Field on Tuesday, March 10.
Cougars Pick Up First Conference Win 10-5 Over Citrus
Opera America, a nonprofit that supports opera in the United States, recently announced the 2025 recipients of two of its prestigious distinctions: the 2025 Robert L.B. Tobin Director-Designer Prize and the Discovery Grants from its Opera Grants for Women Composers program.
CalArtians Named Opera America 2025 Prize Winners, Grantees
SCVNews.com