Letters of Intent (LOIs) are now being accepted for the Ford Theatres Artists Partnership Program (APP). The program supports Los Angeles County-based independent artists, nonprofit organizations, presenters, producers and producing collectives by co-presenting their performances in the John Anson Ford Theatres.
Selected through a competitive application process, participants in the Ford Theatres APP are provided the opportunity to co-present with the Ford Theatres in its historic outdoor 1,200-seat amphitheatre. Every year, the Ford presents an eclectic season of music, dance, theatre, film and family events reflective of the communities that comprise the region. Approximately one third to one half of main stage evening programming in the Ford’s 2019 Season will be comprised of APP presentations.
Using a shared risk/revenue model, selected participants will receive preferred performance dates and access to the fully renovated venue, including lighting and sound equipment and production, marketing, and box office support. There are no upfront fees to participate. Participants retain 80-90% of ticket revenue and are responsible for bringing the proposed event to fruition.
In 2017, the Ford Theatres initiated a two-tier application format to minimize the work for applicants. LOIs that reflect the Ford Theatres’ mission to bring people together for transformative arts experiences that inspire, empower and ignite cultural exchange will be considered. Upon review, selected applicants will be invited to submit a full application. Applicants are strongly encouraged to review the Ford Theatres Artists Partnership Program guidelines before submitting an LOI.
Program guidelines and LOI instructions are available at fordtheatres.org/artists-partnership-program.
The deadline to submit an LOI is June 11, 2018.
About the Ford
The Ford Theatres is owned by the County of Los Angeles and operated in partnership with the Department of Parks and Recreation and the Ford Theatre Foundation. Nestled in a canyon of a County regional park in the Cahuenga Pass, the Ford Theatres has a rich history dating back to the 1920s. At 1,200 seats, the Ford creates an intimate concert experience that is a favorite among Angelenos. Each summer, the Ford hosts a multicultural multidisciplinary season of events. Ford programs nurture artists, arts organizations and audiences through initiatives designed to encourage participation in the arts. Audiences attending the 2018 Season will enjoy a fully revitalized Ford after the completion of a nearly three-year renovation project, including improved lighting and sound and the Ford Terrace Café on the new terrace – dubbed The Zev – with a menu by Crumble Catering. More information can be found at FordTheatres.org.
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