Valencia-based Lee Cadena Media is rolling out the red carpet Friday and Saturday to welcome The North County Latino Business Xpo (LBX).
Latino businesses and those wishing to do business within the Latino marketplace will gather at the Hyatt Regency Valencia for two days of networking, vendor showcasing and speeches by industry professionals.
While overall spending by non-Latino consumers declined during the recession, Latino consumers as a whole spent more than other Americans. They show increasing economic clout as a result of above-average population growth and improved earning power over the past three decades.
TLK Fusion, a Hollywood PR agency, is the presenting sponsor for the event that promises to change the way Northern Los Angeles County views Latino business. Entertainment sponsor is The Gala Company, producer of the Miss California Latina pageant. Cindy Salaues, reigning Miss California Latina, will present awards to Latino business people being honored for their contributions.
Among those to be honored are Santa Clarita Valley residents Patricia Gracia, owner of Power Media Group, and Bill Miranda, CEO of the SCV Latino Chamber of Commerce.
The 48 million Latinos in the United States represent an increasingly important consumer segment for marketers in a post-recession economy. Unlike many non-Latinos, they exhibit confidence in the future. Taking into consideration that one in six Americans is of Latino heritage, Latino consumers are positioned to remain influential for years to come, especially because there is now a significant number of high-income Latino households. Many Latino households also have multiple income earners. Are they spending their dollars with your business?
LBX will be held Friday and Saturday, Sept. 9 and 10, at the Hyatt Regency Valencia. A Super Salsa Dance Party will be held Friday, featuring Latin Grammy nominee Adonis Puentes. Visit www.leecadenamedia.com for the full two-day agenda.
Friends of the Children – Los Angeles presented Los Angeles County Supervisor Kathryn Barger with the "Power of One" award at their inaugural Women's Leadership Breakfast held Friday, Jan. 27 at The California Club. Barger was selected to receive the award for her work and dedication to supporting and safeguarding children in Los Angeles County, especially those within the foster care system.
Everything old is new again and that’s what’s happening at Hart Park in Newhall. Heritage Junction, where eight historic buildings and a steam engine and caboose are on display to the public, has officially been renamed “Santa Clarita History Center” and a new logo designed and adopted.
TreePeople in partnership with the Old Town Newhall Farmers Market and the Fernandeno Tataviam Band of Mission Indians will be giving away full size fruit trees including lemon, lime, orange, guava, pomegranate and peach on Saturday, Jan. 28.
Ready to lose your thirsty turf lawn? The Santa Clarita Valley Water Agency will show you where to start! Learn how to remove your lawn and transform it into a beautiful, sustainable landscape. Join our free virtual landscape and gardening workshop, Strategies for Replacing your Lawn, on Saturday, Feb. 4, at 9 a.m.
Two California Institute of the Arts alums, Antoine Hunter aka Purple Fire Crow (Dance 2002) and Kite (Music BFA 2014), were among the 45 United States Artists Fellows announced on Tuesday, Jan. 24 who will receive $50,000 unrestricted cash awards.
Anyone who has lived in another city will tell you that the events we put on in Santa Clarita are second to none. As we look ahead to the warm weather and sunshine afforded by the arrival of spring, now is a wonderful time to add some of the marquee city of Santa Clarita events to your 2023 calendar.
NEW ORLEANS – The California State University, Northridge Men's and Women's Cross Country programs earned U.S. Track & Field and Cross Country Coaches Association All-Academic Teams for the 2022 NCAA Division I Cross Country season as announced by the USTFCCCA Thursday.
In Santa Clarita Valley Economic Development Corporation's latest episode, you’ll learn about DrinkPAK, a premier contract manufacturer of premium alcoholic and non-alcohol beverages based in Santa Clarita.
The College of the Canyons Sports Medicine Program and Valencia High School Medical Science Academy will host the 2023 Sports Medicine Professions Fair on Saturday, Feb. 4, from 10 a.m. - noon, at the college's Valencia campus.
On Jan. 19, the Board of Directors for the Santa Clarita Valley Economic Development Corporation approved long-time board member John Shaffery, managing partner of Poole Shaffery, to step into the role of Board co-chair as successor to Roger Seaver.
The Santa Clarita Valley Sheriff's Station reminds Santa Clarita Valley residents that the past rain event may have created great riding trails, but riding off highway vehicles unauthorized on private property is considered trespassing.