|
|
|
|
|
[Sign Up Now] to Receive Our FREE Daily SCVTV-SCVNews Digest by E-Mail |
|
|
Inside Weather
Calendar 
Today in S.C.V. History May 18
|
Comment On This Story |
Opinion Section Policy
Read More From... RECENT COMMENTARY
Friday, May 16, 2025
Thursday, May 15, 2025
Thursday, May 8, 2025
Friday, May 2, 2025
Thursday, May 1, 2025
Thursday, May 1, 2025
|
Tweet This
Facebook
Digg This
Bookmark
Stumble
RSS
Latest Additions to SCVNews.com
|
|
The annual Santa Clarita Valley Memorial Day Ceremony will be held Monday, May 26, 10 a.m. at Eternal Valley Memorial Park, in Newhall.
 |
California State Parks is honoring the service of veterans and active and reserve military members by offering free admission to 142 participating state park units on Memorial Day, Monday, May 26.
 |
|
The regular meeting of the Saugus Union School District Governing Board of Trustees will be held Tuesday, May 20 beginning at 6:30 p.m. The board will first meet in closed session at 5:30 p.m.
 |
The Los Angeles Dodgers Neighborhood Camps return to the Santa Clarita Valley Monday-Wednesday, July 14-16. These baseball and softball camps offer young athletes the opportunity to have fun, learn new skills and grow within the community.
 |
|
Get ready for an unforgettable night of cars, music, food and community spirit at WiSH Education Foundation’s Third Annual WiSH Upon A Car Showcase. This highly anticipated event will be held on Saturday, May 31 and needs volunteers for a variety of positions.
 |
Despite a devastating wildfire season that destroyed thousands of homes and scorched wide swaths of Altadena, Pacific Palisades and Malibu, Los Angeles County Assessor Jeff Prang released the May 15 Forecast for the 2025 Assessment Roll, projecting a 3.25% increase in taxable property values over 2024.
 |
On Wednesday, May 14, Governor Gavin Newsom announced a proposal to eliminate costly red tape and litigious delays for the Delta Conveyance Project while maintaining environmental protections.
 |
Los Angeles County Sheriff's Department Assistant Sheriff Jason Skeen kicked off the 50th Annual Memorial Torch Relay Run on Friday, May 16 at 10 a.m. on the front steps of the Hall of Justice in downtown Los Angeles.
 |
The Castaic Union School District has announced the Castaic Middle School Spring Music Showcase will be held 5-7 p.m., Thursday, May 29 at Castaic Middle School.
 |
The city of Santa Clarita is rolling out the big screen once again for City Cinemas, presented by Henry Rodriguez State Farm, beginning Friday, June 27.
 |
|
The Santa Clarita Planning Commission will hold its regular meeting on Tuesday, May 20, at 6 p.m., in City Hall Council Chambers. The commission will hold a public hearing on the Newhall Avenue Mixed Use Project, consisting of 106 multifamily units and 4,000 square feet of commercial floor area.
 |
The Master's men's golf team member Jonathan Larson has been named one of five finalists for the 2025 NAIA Jack Nicklaus National Player of the Year Award presented by Workday.
 |
The city of Santa Clarita presents its newest art exhibition, “Beyond the Desk,” on view now through Wednesday, Aug. 20, in the First Floor Gallery at City Hall.
 |
U.S. Rep. George Whitesides, D-Agua Dulce, has announced the 2025 Congressional Art Competition winners for the 27th California Congressional District.
 |
Mission Opera, the Santa Clarita Valley’s opera company, will close its seventh season with the timeless opera "Tosca" by Giacomo Puccini.
 |
1938 - Brand-new Lockheed transport plane crashes in Agua Dulce; all 9 perish including 2 infants [story]
|
|
The Los Angeles Dodgers trace their roots back to Brooklyn, New York, where they joined the National League in 1890.
 |
Child & Family Center, in partnership with city of Santa Clarita’s Drug-Free Youth, invites local youth ages 11–17 to “Power Up” this summer with a free, high-energy event Friday, June 20, from 11:30 a.m. to 3:30 p.m. at MB2 Entertainment in Santa Clarita.
 |
Step back in time and experience the magic of early Hollywood at the Newhallywood Silent Film Festival Friday, May 23 through Sunday, May 25, at the Newhall Family Theatre and The MAIN in Old Town Newhall.
 |
The Dumas-Stenson Thespians will present its production of "Connie" Thursday, June 12 through Sunday, June 15 at The MAIN.
 |
The community is invited to help local students in need as the 2025 Backpack Drive kicks off at the May Business After Hours Mixer, hosted by the Santa Clarita Valley Chamber of Commerce.
 |
Pro Wrestling Odyssey and TMD Entertainment will host its Wrestle for Autism in the Santa Clarita Valley fundraising event, 3 p.m. Saturday, June 7 at Pico Canyon Elementary School.
 |
REAL NAMES ONLY: All posters must use their real individual or business name. This applies equally to Twitter account holders who use a nickname.
28 Comments
@Darryl, the “Awesometown” ad on the billboard at the Sand Canyon exit from the 14 has been replaced by an ad for some for-profit “career college”. I for one am not sorry to see the “where awesome lives” billboard gone from my corner of Canyon Country. Substitute “arrogance” for “awesome” and it would be more accurate. No offence to the residents of Valencia, some of whom are very nice people, but the attitude of whoever came up with the “awesometown” campaign is repellent.
And on the original topic, yes to turning out lights both for energy conservation and to be able to see the stars. Can we turn out unneeded porch lights and side yard lights, too? If you’re concerned about prowlers then install motion detector lights, but don’t floodlight your property — and your neighbor’s — all night every night.
Marketing 101! It got your attention!
Did Darryl do any real research about business lighting at night other than driving around the valley? I can do that too. Let me know when the deadline is to turn in my article!
And for the record, “Awesometown” is brought to you by the City of Valencia’s lame marketing attempt that made most of us roll our eyes into the back of our heads – so don’t single out the “ladies of SCV” as the valley girl dummies you suggest in this article.
Ugh another self righteous article from Darryl.
I seldom comment on the comments but wait until another article. This time I cannot avoid it.
First of all, Ms. Goldberg. It is an Op-Ed piece. It isn’t “news”. Self righteous? Prove that please.
Next – Ms. Forster – I stated that I did an UNscientific survey. Go ahead. Drive around and do your own survey. I was telling you what I saw. Also, like you I hate the term, “Awesome town”. In my OLD way I was tying to support the fact that the women in the SCV are far to good for that talk. Please read it again. I’m glad that sign has been replaced. Now if we can get rid of all the signs…just saying. Could you please tell me where I find the “City of Valencia”? I know there is one in Spain. It was a very lame marketing attempt by the folks that are welling homes in Valencia which is in the City of Santa Clarita. Is that what you meant?
And kast comment on the comments so far…Those signs did get my attention. I still hate them.
Wow this guy is a prick isn’t he? Darryl, I feel sorry for you that you are that bored. Do you really not have a life ?? Or did some SCV female hurt your feelings ??? Is that why you feel the need to bash SCV girls??? I am 26 years old and I grew up here my whole life. I have more of a vocabulary than what you are illustrating in your article. I am in school for speech pathology and take offense to your statement as you label SCV females in such an arrogant and uneducated way. Shame on you! I feel sorry for you and will pray for you tonight !
Actual research would include seeing how much electricity is wasted by leaving said lights on. With new technology, it’s not much. The marketing aspects of leaving the lights on, for people to see, far outweigh the amount of electricity they are using. Do PROPER research before you write an article!
Rachel Forster. A few things “for the record”. No such thing as the “city of Valencia”. The campaign is 100% created by a private developer.
This has to be the most rediculous waste of time article I have ever read. Find something better than this to spend your time stressing over.
Brendie, I didn’t realize we were on the record. Please subsitute the word city for community. “Awesometown” refers to Valencia alone and IS a marketing campaign.
Oh Darryl I really don’t see the point of your article . I actually hate seeing your face on this page almost every morning
Whos Darryl? Lol
Regarding the comments, I always heard that schools were great in Awesometown.
They are, but they’re great in the rest of the Santa Clarita Valley, too. “Awesometown” is a registered trademark of The Newhall Land and Farming Co., and it applies only to Valencia.
I see the stupidity of a lighted sign after hours, it doesn’t take a mind trust to figure it out. BUT I DO see the waste of time on such a stupid topic ! Mature interesting topics please.
Its called advertising
They should switch to LED lights. No need to waste electricity, but they like to advertise that is why their lights on the sign are left on! Is the city council going to make that punishable too?
Another tool to usher in the new order of billboards. Trying to rid the small business adds and have only the couple Vegas style boards on the freeway which of course will be privately owned and operated showing mostly car and home adds.
Laura’s Beauty Supply (Canyon Country)…keeps the lights on for safety and Advertising…Thanks for advising customers not to shop at small businesses… Maybe everyone should stop reading SCTV Santa Clarita….BTW..you wasted gas just driving around to find the lights…
next weeks article is titled “You kids get off my lawn!”
This article is highly opinionated and poorly written. I agree with Neil, none of the small, independent businesses appreciate your advice to boycott shopping or halt utilizing the services that they offer. I am appalled that such a thing would even be suggested; especially being that you live in this community. Shame on you. Maybe your enthusiasm to better the community could be much more efficiently used on something that would actually “better our community?” Lastly, implying that the term “awesome town” is a reflection on the woman of this community is stereotypical and chauvinistic. Why does the term only impact woman and not men?
Shouldn’t SCVTV be a little more open to answers rather than voicing only their own opinion?
I think a better topic might be how much water is wasted by businesses in this community that keep their grassy areas soaking wet while we are in a drought.
With all the dang crime happening around our AWESOMTOWN I know that IF I owned a business here, I too would have it lit up!
First off, what a bunch of mean spirited women posting here, and slinging personal insults at the writer. Post a pic of your own faces and we will have a contest. Yes, there are other important issues in the SCV. Right now, some of you women own the word petty.
I think everyone needs to chill out.
Just using your own terminology Rachel :-)
Just using your own terminology Rachel :-)